Tao_bao

data visualization, publication

Against the background of the COVID-19 outbreak, Chinese people who are keen to consume have gradually switched from physical store consumption to online consumption. This project is using data visualisation to show the online consumption situation in China in 2019-2020.

At the same time, using China's largest shopping platform TAOBAO as the main research object to show the consumption situation in China through publication.

Details: 170x240mm, 60/90gsm, 96p, main colour#ff4f48, digital print, rich binding